CeraSport Athlete Sets New World Best Time at Triathlon

For Release: November 12, 2007

Contact: Nikki Killo
Communications/PR
nikkik@ceraproducts.us

Clearwater Beach, FL-

CeraSport triathlete Mirinda Carfrae took the gold metal and set a new world's best record time of 4:07:25 at the second Ford Ironman World Championship 70.3 held in Clearwater Beach, Florida on November 10. Siri Lindley, Carfrae's coach, whose team "Sirius" is also sponsored by Cera Products, said, "She's worked hard for this and deserves it. She went out with a lot of heart and she was willing to make it hurt and do whatever it took to win." Last year, Carfrae fought a nagging injury to place third in the same event. "I'm a lot smarter with my training and scheduling" said Carfrae who beat out the second place finisher by four minutes.

Congratulations Mirinda!

CeraSport is a rice-based oral rehydration and energy drink, which restores essential salts and fluids to prevent and correct dehydration and enhance athletic performance. CeraSport was developed by Cera Products along with world health experts, including physicians from Johns Hopkins University, The Mayo Clinic and Harvard University. Among other athletes that use CeraSport are elite athletes in the US Military, including Army Rangers and Navy SEALs, LSV Cycling Club in Baltimore, and other up and coming triathletes.






About CeraSport

CeraSport is a rice-based oral rehydration and energy drink, which restores essential salts and fluids to prevent and correct dehydration and enhance athletic performance. CeraSport was developed by Cera Products along with world health experts, including physicians at Johns Hopkins, The Mayo Clinic, Harvard University and other expers at leading food and pharmaceutical manufacturing companies. Among other athletes that use CeraSport are elite athletes in the U.S military, including U.S. Army Rangers and Navy SEALs, cycling clubs including LSV in Baltimore, HPC Coaching in Virginia, California State Power Lifting Champion Dr. Edward Dudley-Robey, and California Double Century Cyclist Robert Choi.



About Cera Products Inc.

Established in Maryland in 1993, Cera Products scientifically developed its high performance medical and sports rehydration products along with world health experts - including physicians at Johns Hopkins, the Mayo Clinic, Harvard University, University of Maryland, Tufts University Schools of Medicine, the Food and Drug Administration, Centers for Disease Control - and with experts at leading food and pharmaceutical manufacturing companies. For more information go to www.ceraproductsinc.com.

Cera Products Press Contact: 

410.309.1000 or sales@ceraproducts.us