Cera Products Lends support to Breast Cancer charity

CeraSport donated for silent auction

Baltimore, MD, July 25, 2004--Cera Products has donated six cases -- valued at nearly $1,000 -- of CeraSport to the second annual “Heart and Sole Stroll” July 25, 2004, at Centennial Lake in Columbia, Maryland. The event is sponsored and organized by the RedDevils, a 501(c)(3) nonprofit organization that provides support services to families in Maryland living with breast cancer.

To raise money to support these individuals and their families, the organization hopes to raise at least $85,000 by way of walker registrations, donations, and corporate sponsorships. The money raised will go toward support services like house cleaning, transportation, and dinners for the families.

Cera Products Founder Charlene Riikonen is a long-time supporter of charity organizations and events such as the Heart and Sole Stroll. "Cera Products is honored and thrilled to be able to help organizations like the RedDevils in any way possible," she said.

Cera Products Press Contact

Charlene Riikonen
410.309.1000 or charlene.riikonen@ceraproducts.us

About Cera Products Inc.

Cera Products Inc. is a Maryland-based biotechnology company. Founded by Ms. Charlene Riikonen and Johns Hopkins University physicians Dr. William Greenough and Dr. David Sack, Cera develops, manufactures and distributes high-performance, proprietary rice-based oral rehydration solutions (ORS). The company's mission is to save lives, improve quality of life, and reduce health care costs associated with dehydration worldwide. For more information, visit the Cera Products website at www.ceraproductsinc.com.

About the RedDevils

The Red Devils is a 501(c)(3) nonprofit organization that provides support services to families in Maryland living with breast cancer. Recipients are selected through the organization’s relationships with hospitals in Baltimore City, Baltimore County, and Howard County. The Red Devils takes its name from the bright red chemotherapy drug Adriamycin, known to breast cancer patients as “the red devil.” For more information about the “Heart and Sole Stroll” and The Red Devils, or to register, make a donation, or volunteer, visit www.the-red-devils.org, or call (410) 377-8932..

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